Cardi B Went the Extra Mile to Amaze Her 2018 Coachella Audience
The stars of the music industry are known for making extravagant purchases, and Cardi B is no exception to that trend. While she definitely makes some of those purchases on personal items, she's also willing to fork over some serious cash for performances.
For her 2018 Coachella performance, the rapper admitted to spending more than $300,000 during an interview with Sirius XM's Hip Hop Nation. This left some fans confused, as Cardi's setup look very similar to the setup used by other performers.
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There were three huge screens behind her, and a metal lattice as well, but both of these things were available to the other performers. Some speculated that the cost came from backup dancers, the DJ, and all of the guest performers who joined her onstage.
Although the rapper shelled out a large sum for her performance, she apparently failed to recoup the money she spent. Cardi had been booked for the festival before she became a mainstream success, so her pay was low.
As a result, she was only paid $70,000 per weekend to perform at the 3-day festival, which takes place over two consecutive weekends.
Although the rapper took a pretty significant loss on the performance, the singer doesn't seem to mind. She considers Coachella an "investment," one which gave her the opportunity to expand her audience. That was likely a smart move, as it's helped Cardi B become one of the most dominant rappers in the industry in a relatively short amount of time.
What's more, that loss in 2018 begins to look small when you compare it with the rapper's ballooning net worth. At the beginning of 2019, reports suggested that the singer was worth around $8 million. By the end of the year, though, some estimates had suggested that it had tripled to roughly $24 million.
Clearly, the "I Like It" rapper has some cash to spare, and she's using some of it to broaden her fanbase in an attempt to become even more dominant.
During a now deleted livestream on Twitter, Cardi B also admitted that she spent between $250,000 and $300,000 a month to look good. While that's certainly much more than the average person spends on their own appearance, looking good is a huge part of success in the music industry.
"I hate when celebrities do something very extravagant," she said in the video, "…there’s people in the comments going like, 'you could have donated that,' or 'We going backwards. You could have done this and that with your money,' and it’s like, who are you to tell people what to do with their hard-working a-- money?"
