Holly Madison Gives Newborn Daughter a Colorful Name

Move over, Suri, Apple, and Maxwell … there’s a new Hollywood daughter with a quirky name.

Holly Madison announced on Friday that she and boyfriend Pasquale Rotella have given their newborn the moniker Rainbow Aurora (no, we’re not kidding).

And the former Playboy Playmate has a good explanation for giving such a little girl a big, colorful name. “I wanted to give my daughter a unique name,” Madison, 33, tells E!, the network that ran her “Girls Next Door” reality show for six seasons. “Growing up, there was a girl in my school named Rainbow and I was so envious of that name. I thought it was so pretty and unique!”

[Related: Holly Madison Gives Birth to a Baby Girl!]

Days before she gave birth on Tuesday, Madison hinted that her first born would have a peculiar name. "We have her name picked out, but that has to remain a secret for now,” she told the Las Vegas Sun’s Robin Leach. “It's such an unusual and difficult name I have a feeling we’ll add something simpler once she's arrived safely in our world."

But it sounds like little Rainbow Aurora got stuck with the mouthful of a name after all … unless they intend to call her Rain or Bow for short?

The same day she announced her daughter’s name, Madison updated her fans about mommyhood on her personal blog. “Hi everyone! I just wanted to say thank you for all the wonderful messages you guys have been posting! I appreciate them all! I’ve been spending the last day or so learning how to be a mom— it’s the best project in the world! I never thought I would be so happy-especially on so little sleep!”

[Related: Holly Madison's Countdown to Baby]

Madison, who infamously dated Hugh Hefner for years until 2008, announced her pregnancy in late August … just weeks after she announced she wanted a baby so badly, she had started the adoption process. Before getting pregnant, she and Rotella, a party promoter, had been an item for about nine months after meeting in Sin City, where she was performing in the striptease-themed “Peepshow.”

Is Rainbow Aurora the strangest Hollywood baby name … or have you heard worse?

More Celebrity Features on Yahoo!:

Follow omg! on Twitter