Attorney Dan Newlin's Super Bowl ad draws mixed responses

Why would a successful local attorney splurge on a Super Bowl ad?

While it's not the first time he's chimed in during the big game, Dan Newlin took a moment — not to talk about winning clients big money — but to show patriotism with a USA T-shirt and support of America's "true heroes": its military veterans.

He also wore a red "Make America Great Again" cap, the slogan of former President Donald Trump's campaign and ethos.

Newlin, whose typical TV spots feature everyday people effusing that they won big bucks after lawsuits rectifying life-altering injuries — with proclamations like "Dan Newlin got me $1 million after I got run over by a truck!"— can be seen on local affiliate channels on billboards throughout Central Florida.

The Orlando-based attorney's website says that he has won billions of dollars for accident victims. He has offices throughout Central Florida and received positive reviews on the Better Business Bureau's website and on Yelp.

Some social media commenters told Newlin thanks for the Super Bowl salute and viewed it as a unifying message, but an overwhelming number voiced complaints.

The insults varied in extremity, as they do with all negative social media comments. Some accused the attorney of being racist for choosing to wear a "Make America Great Again" hat. The timing coincides with speculation on social media that pop superstar Taylor Swift, girlfriend of the winning Kansas City Chiefs' Travis Kelce, might come out in support of President Biden for the upcoming election.

National corporations paid $7 million for a 30-second network spot this year. Daily Commercial contacted WKMG's Ch. 6 in Orlando, the local affiliate airing Newlin's 15-second ad Super Bowl Sunday night, to find out what he paid for his spot, but we haven't received a response yet.

This article originally appeared on Daily Commercial: Social media reacts to Florida attorney Dan Newlin's Super Bowl ad