Arlo Parks Shares Poetic Video for ‘Too Good’

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BRITAIN-MUSIC-PARKS - Credit: Justin Tallis / AFP via Getty Images
BRITAIN-MUSIC-PARKS - Credit: Justin Tallis / AFP via Getty Images

Arlo Parks has released a colorful music video for her song “Too Good,” the latest single from her new album Collapsed in Sunbeams.

“I did this one with [producer Paul Epworth] in one of our first days of sessions,” Parks says of the song. “I showed him all the music that I was obsessed with at the time, from Seventies Zambian psychedelic rock to MF DOOM and the hip-hop that I love via Tame Impala and big Nineties throwback pop by TLC. From there, it was a whirlwind. Paul started playing this drumbeat, and then I was just running around for ages singing into mics and going off to do stuff on the guitar. I love some of the little details, like the bump on someone’s wrist and getting to name-drop Thom Yorke. It feels truly me.”

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The visual was directed by the duo Bedroom (who have also created similarly self-contained videos for the 1975 and Beabadoobee) and features Parks contemplating a relationship while inside a stylized set made to look like a house. Think Pee-wee’s Playhouse, but with way more apples, sunflowers, and vinyl records.

Parks will go on tour for Collapsed in Sunbeams this fall, kicking off September 21st in Brooklyn.

[youtube https://www.youtube.com/watch?v=-gFCd5CE4bg?version=3&rel=1&showsearch=0&showinfo=1&iv_load_policy=1&fs=1&hl=en-US&autohide=2&wmode=transparent&w=640&h=360]

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