Apple Music names Taylor Swift Artist of the Year

Bryan West
·2 min read
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Best believe she’s still bejeweled: Apple Music is naming Taylor Swift as its 2023 Artist of the Year.

"I am so honored to be Apple Music’s Artist of the Year," Swift said in a press release Wednesday from Apple Music. "Thank you to every single one of you for making this year the most incredible, joyful, celebratory year ever. From streaming the music nonstop to screaming it together in real life at the shows, dancing chaotically in movie theaters, none of this would have been possible without you. Thank you so much."

Apple Music said she saw 65 songs hit the streaming service's Global Daily Top 100 across the charts, streams, and concert stadiums, more than any other artists.

"Taylor Swift's impact on music is absolutely undeniable — not just this record-breaking year, but throughout her entire career," said Oliver Schusser, Apple's vice president of Apple Music and Beats. "She is a generation-defining artist and a true change agent in the music industry, and there is no doubt that her impact and influence will be felt for years to come. We are thrilled to have the opportunity to celebrate her achievements."

Apple Music is naming Taylor Swift as its 2023 Artist of the Year.
Apple Music is naming Taylor Swift as its 2023 Artist of the Year.

Taylor Nation, Swift's in-house fan account, posted to Instagram: "The crowds and stands went wild this year celebrating 17 years of music and memories. Now the artist of our lives is @AppleMusic’s #ArtistoftheYear."

'Midnights': Taylor Swift returns to pop with poetic new music, her most deeply personal album yet

Apple Music shared these bullets on Swift's discography impact:

2023 (Taylor’s Version) on Apple Music

  • Swift saw consistent streaming lifts throughout the year, particularly around the enormous success of her Eras Tour. The week the tour kicked off in March, Swift's streams grew 61% globally. She continued to see double-digit growth in monthly streams throughout the summer. Set List: Taylor Swift's Eras Tour was the No. 1 most-streamed set list of the year, and among the top 40 editorial playlists of the year.

  • Favorites like "Bad Blood," "Blank Space," "Style," "Shake It Off," "Wildest Dreams" and "All Of The Girls You Loved Before" all reached the Apple Music charts for their first time in 2023.

  • "Cruel Summer," of Swift's 2019 album "Lover," became one of the biggest songs of the summer on Apple Music worldwide. The song re-entered the Global Daily Top 100 in April for the first time in four years and has stayed there ever since.

  • "Midnights" still stands as the biggest album of all time by a female artist in Apple Music history by first-day and first-week streams worldwide.

  • She's the No. 1 most-streamed female artist in Apple Music history, and is also the female artist with the most songs to reach Apple Music's Global Daily Top 100.

Swift will receive a physical award, a custom silicon wafer suspended between a polished sheet of glass.

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This article originally appeared on USA TODAY: Taylor Swift named Apple Music's Artist of the Year