Amazon to Launch Live Shopping Deals During Black Friday Football Game on Prime Video

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While Amazon’s Prime Video has been the home of Thursday Night Football for two years running, this week will see for the first time ever, an NFL game on Black Friday. The Miami Dolphins take on the New York Jets on Friday, Nov. 24 at 3 p.m. ET / 12 p.m. PT, with the game streaming live on Prime Video.

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STREAM DOLPHINS VS. JETS ON PRIME VIDEO

Coverage begins at 1:30 p.m. ET / 10:30 a.m. PT with many of the same faces from Amazon’s Thursday Night Football’s on-air team, including Al Michaels and Kirk Herbstreit, reporter Kaylee Hartung, and Charissa Thompson, who will serve as host for pregame, halftime, and postgame coverage.

All Amazon customers can stream the Dolphins vs. Jets online for free – no Prime Membership required. If you don’t currently have an Amazon login, you can sign up here. This is a unique opportunity for Amazon to leverage the NFL game during one of the biggest shopping moments of the year: Black Friday.

With that said, it wouldn’t be Black Friday without Amazon dropping limited-time deals throughout the game. Viewers won’t even have to open their laptops to shop the deals — Amazon says you’ll be able to scan a QR code on screen to Shop The Game. Expect deals to go live during the pregame and postgame shows, with new deals also popping up during half-time. Amazon says there will also be one big limited-time deal per quarter (so, four in total).

AMAZON "SHOP THE GAME" DEALS

While the exact list of items is yet to be unveiled, Amazon says to expect big savings on brands like LEGO, Dyson, Nintendo, Beats and more. As the event goes on, make sure you have your phones ready to snag the deals and discounts.

Not tuning into the game? You can still get access to the deals on Amazon’s Shop The Game landing page. Deals will be live through EOD Friday.

In addition to airing the NFL Black Friday game, Amazon will also have Garth Brooks headlining the first-ever Black Friday Amazon Music Live (AML) special on Nov. 24. Livestreamed from the grand opening of Brooks’ new Nashville bar, “Friends in Low Places Bar & Honky-Tonk,” the AML special airs on game day at 7 p.m. ET / 4 p.m. PT exclusively on Prime Video and the Amazon Music channel on Twitch.

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