LIVE: The Biggest Amazon Prime Day Deals 2023, Sourced by Experts

Isabel Garcia
·35 min read

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Save up to 85 percent on Apple, Dyson, Le Creuset, Laneige, and more

<p>People / Daisy Rodriguez</p>

People / Daisy Rodriguez

[Editor's note: It’s Day 2 of October Prime Day! Click here to see the best Prime Big Deal Days sales at Amazon before it ends. Our original story appears below.]

LIVE: Top Prime Day Deals

Amazon's highly anticipated Prime Big Deal Days (a.k.a. October Prime Day) officially started for the next 48 hours! The major shopping event is overflowing with impressive discounts on cordless vacuum cleaners, smart watches, small kitchen appliances, and skincare from Dyson, Apple, Laneige, and KitchenAid.



LIVE: Best Amazon Prime Day Deals

October 10, 2023 10:00 p.m. ET

Shop the best Prime Big Deal Days deals, which are regularly curated by our expert shopping editors throughout the sale. 



To save you time navigating the mega sale, we're rounding up the best deals on Amazon Prime Day, which span fall fashion, electronics, home, beauty, and more. Beat the rush and grab these Apple AirPods while they’re $89 and upgrade your bed with these cloud-like pillows that have more than 157,500 five-star ratings.

Editor-Loved Amazon Prime Day Deals

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$129

$89

The two-day shopping event is set to kick off the holiday shopping season with stellar deals across every category.  Plus, hot-ticket products are on sale for the first time ever during Prime Big Deal Days, like Samsonite luggage and these Sony noise-canceling earbuds.

Whether you’re getting a jump on buying presents or picking up goodies for yourself, don’t miss out on these warm and comfy slippers from Dearfoams, a brand that has Oprah’s seal of approval. And consider investing in this Dyson cordless vacuum that’s currently marked down to its cheapest price ever at Amazon.

Related: I’m a Shopping Editor, and This Is Everything You Need to Buy on Sale at Amazon During Prime Big Deal Days

Along with fast and free shipping, Prime members will have access to every single deal. There will still be discounts for non-subscribers, but anyone can sign up for a free 30-day of Prime to shop the full sale, plus unlock access to Prime Video, savings on groceries, and more perks.

We’ll continue to update this page with the top Prime Big Deal Days deals as they happen. Just be sure to snap your favorites  — prices go up when the sale ends on Wednesday, October 12, and there’s no guarantee that popular items will stay in stock. 

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Amazon

Best Prime Day Apple Deals

Apple AirPods, Apple Watches, and iPads are all on sale for Prime Big Deal Days. Shoppers can get several editions of Apple AirPods for some of their lowest prices ever, including the second edition Pro earbuds with 39,000 five-star ratings. The most popular AirPods on Amazon, the second generation AirPods with 520,000 five-star ratings, are also discounted while this deal lasts.

Apple fans can also score the newest Apple Watch Series 9, which just launched in September, and other Apple Watch models on sale.

Apple iPad (10th Generation), $400 with Coupon

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$430

$400

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Best Prime Day Vacuum Deals

Shoppers looking to snap up vacuum cleaners have a slew of customer-favorite brands to choose from, including Dyson, iRobot, Shark, Black and Decker, and Bissell. There’s something for everyone, whether you’re looking to add a robot vacuum to the mix or simply require a handheld vacuum to suck up pesky crumbs.

Searching for the best vacuum deal? Don’t miss out on the ever-popular iRobot Roomba i4 Evo Robot Vacuum, which has been slashed by a whopping $200.

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$220

$150

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Best Prime Day Electronic, Tech, and Gaming Deals

If you’re on the hunt for electronics, you can save big on noise-canceling headphones, tablets, computer monitors, streaming sticks, soundbars, and smart TVs. We found deals on a mix of customer-loved brands, including Bose, Samsung, Sony, Beats, Roku, and Insignia.

Start by grabbing the Insignia smart TV while it’s just $80. The best-selling TV offers a high resolution and has the Fire TV platform already built in, making it a breeze to watch all your favorite movies and TV shows. Then, make sure to grab these Beats earbuds that have nine hours of listening time on a full charge and produce wonderfully crisp and sharp sound.

Related: 6 Best Places to Buy TVs, According to Tech Experts

Beats Powerbeats Pro Wireless Earbuds, $200 (Save 20%)

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$250

$200

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Best Prime Day Home Deals

Head on over to Amazon’s home department to find Prime Big Deal Days deals on air purifiers, carpet cleaners, mattress pads, bath towels, furniture, and more must-haves for every single room in the house.

Cleaning products are on super sale, like the Hoover carpet cleaner that’s $70 off, as well as this $40 electric spin scrubber that makes cleaning the tub and other hard-to-reach places a breeze, according to reviewers. One shopper said: “What I would’ve taken an hour to do this scrubber did in five minutes.”

Bedsure Queen Comforter Set, $37 with Prime (Save 56%)

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$84

$37

Shark Steam Pocket Mop Hard Floor Cleaner, $70 (Save 22%)

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$90

$70

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Amazon

Best Prime Day Amazon Device Deals

All of Amazon’s most popular devices are on sale for Prime Big Deal Days. Case in point: Amazon’s Fire TV Stick 4K streaming device with 221,000 five-star ratings and the reviewer-loved fifth generation Echo Dot smart speaker with 50,000 five-star ratings are both 54 percent off.

Its popular Kindle and Kindle Oasis, which both make for great gifts, are also marked down. And several smart home gadgets, like the Amazon Fire TV Omni Series smart television, Amazon Smart Thermostat, and Blink Outdoor Security Camera, all come with big savings.

Fire TV Omni Series 4K UHD 43-Inch Smart Television, $280 with Prime

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$400

$280

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Best Prime Day Kitchen Deals

Home cooks can scoop up their favorite brands today, such as KitchenAid, Henckels, Le Creuset, Ninja, Lodge, and Cuisinart. Some of the best deals we found are on cookware, like the beloved Le Creuset Sauteuse Oven and the Lodge Cast Iron Skillet, which every single cook should reach for in the kitchen. The top-rated skillet is just $25, and it’s capable of producing the most wonderful, restaurant-quality sear on steaks.

Shoppers can also snap up small appliances like coffee makers, air fryers, vegetable choppers, and slow cookers. The Cuisinart 14-Cup Food Processor is a great place to start since it can blitz, chop, and shred vegetables, fruit, and cheese so that you don’t have to.

Lodge Cast Iron Skillet, $25 (Save 39%)

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$41

$24

Related: Amazon’s Customer Most-Loved Section Is Packed with Home and Kitchen Deals — Up to 57% Off

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Best Prime Day Holiday Gift Deals

Get a head start on holiday shopping with deals on gifts for everyone on your list. As far as affordable goodies, we’re eyeing a Laneige sleep mask, an Oprah-approved jewelry box, and a cozy Bedsure blanket.

As for big-ticket items, don’t miss out on the Beats headphones and this sleek Nespresso single-serve coffee maker that brews coffee and espresso with just a push of a button.

Benevolence Velvet Travel Jewelry Box, $19 with Prime (Save 24%)

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$25

$19

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Best Prime Day Fashion Deals

The fashion section is packed with deals on fall clothing, shoes, and travel bags — and prices start at $12. Right now, there are can’t-miss discounts on so many buzzy items, including Levi’s jeans, Steven Madden boots, and Calvin Klein bras.

Whether you’re lounging around the house, running errands, or traveling, throw on this two-piece loungewear set that has double discounts. The matching pieces take the guesswork out of putting together a cute outfit, and shoppers rave that it’s “cozy” and “soft.”

If you plan on flying during the holidays, grab this ultra-popular travel backpack that has more than 8,300 five-star ratings. It has a main pocket to fit clothes and essentials, a laptop compartment, a shoe compartment, and a built-in wet bag to separate wet clothes or linens.

Hanes Crewneck Sweatshirt, $12 (Save 32%)

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$18

$12

Cooowoz Large Travel Backpack, $27 with coupon

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$37

$27

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Best Prime Day Beauty Deals

There are deals galore on all things beauty, from makeup and skincare to hair tools and oral care. Oral-B, Urban Decay, Cetaphil, Sunday Riley, and Laneige are all offering discounts during Prime Big Deal Days.

Start by picking up this Crest teeth whitening kit that’s racked up more than 10,500 five star ratings. It comes with 10 teeth whitening treatment strips and an LED light that’s designed to work with strips to target stains.

Crest 3D Whitestrips with Light Teeth Whitening Strip Kit, $50 (Save 29%)

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$70

$50

Related: I Test Beauty Products for a Living, and the Best Teeth Whitening Strips I've Used Are on Sale at Amazon

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Best Prime Day Amazon Outlet Deals

There are stellar deals hiding in Amazon’s under-the-radar outlet, including discounts on cleaning gadgets, small kitchen appliances, and tech accessories. The outlet is even offering savings on customer-favorite brands like Calvin Klein, ClosetMaid, and Adidas.

To keep your floors sparkly clean, grab this O-Cedar spin mop and bucket, which has a microfiber brush head that removes 99.99 percent of bacteria — using just water. Its two-tank system keeps water clean, and all you have to do is step on the foot pedal to wring out the mop.

As for affordable furniture, snap up this nine-cube organizer while its price is slashed by 49 percent. Customers rave that the “sturdy” organizer is “easy to put together” and offers “lots of storage space.”

Boutikome Plaid Shacket, $33 (Save 20%)

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$41

$32

Lenovo Wireless Earbuds, $20 (Save 60%)

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$50

$20

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Best Prime Day Toy Deals

You don’t have to wait until Black Friday to start shopping (and saving) on toys for little ones, as well as games for people of all ages. Amazon’s October Prime Day has all kinds of discounts on building toys, arts and crafts, action figures, and classic board games from Lego, Funko Pop!, and Hasbro.

For kids ages 8 and up, pick up this Lego building set that’s inspired by Minecraft. It comes with three figures from the video game: a goat, a farm, and a built-in bakery. Then grab the top-selling Sereed Baby Balance Bike while it’s $36. Designed to help toddlers develop motor skills, the lightweight bike doesn’t have pedals, meaning they use their legs to push forward.

Sereed Baby Balance Bike, $36 with coupon (Save 28%)

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$50

$36

Related: The Best October Prime Day Lego Deals, Including a Star Wars Set That’s Never Gone on Sale Before

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Best Prime Day Under-$30 Deals

If you’re on the lookout for affordable finds, there’s a slew of deals under $30 to shop during the sale. Small kitchen essentials, comfortable clothes, pet products, and even furniture are marked down. That includes savings from popular brands like KitchenAid, Neutrogena, and Hydro Flask.

To keep your favorite fall beverages toasty on the go, grab this CamelBak tumbler that’s spill-resistant and vacuum insulated. (Pumpkin spice lattes, anyone?) And if you have a pet, keep them hydrated with this portable dog water bottle that’s slashed to $10, its lowest price in weeks.

Kalimdor Dog Water Bottle, $10 (Save 38%)

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$16

$10

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More Prime Day Deals

What Are The Best Deals on Amazon Prime Day?

With discounts in every department, you can get a variety of items on sale for Prime Big Deal Days. And while it’s a great time to snag everyday items on sale, it’s an even better time to splurge and get higher end electronics, kitchen gadgets, and smart home devices for less.

Case in point: Apple AirPods Pro (second generation) are going for their lowest price ever. The wildly popular noise canceling earbuds with 40,000 five-star ratings are marked down to $189 while this offer lasts.

Pricey kitchen appliances are another category to shop during the two-day sale. Vitamix’s 5200 Professional Grade Blender, which typically goes for $550, is 45 percent off and going for $300. The time-saving tool has 5,800 five-star ratings, and owners rave about its power, longevity, and overall quality.

Do Prime Day Deals Change?

Prime Day offers may change throughout the day. Popular or buzzy products often move fast, so popular items may sell out before the two-day sale is over. Shoppers will also see lightning deals go live throughout the day. These short time markdowns typically last for just a few hours or until inventory is gone, so again, these are at risk of selling out before the event wraps up.

Are Prime Day Deals Worth It?

Some of the best deals you’ll see this year will be happening during Amazon’s Prime Big Deal Days. Many items that have never been marked down before are on sale for the first time ever, like Samsonite’s Freeform Hardside Expandable Luggage set, Anker’s Nano Power Bank, and Staub’s Ceramic Petite Pumpkin Baking Dish. Some products are also going for their lowest price ever, like the Apple AirPods Pro (second generation), which are now $189.

Are there rival Prime Day Sales?

Amazon’s Prime Big Deal Days has some of the best deals happening this season, but they’re not the only one slashing prices. Walmart’s early holiday sale is also underway. Just like Amazon’s Prime Day, there are savings aplenty on holiday gifts. And unlike Prime Big Deal Days, you don’t have to be a member to shop the majority of the sales. Tons of popular items will be on sale now through October 12.

When Does Amazon Prime Day End?

Amazon’s October Prime Day — otherwise known as Prime Big Deal Days — is a two-day savings event that runs from Tuesday, October 10 to Wednesday, October 12. It will end tomorrow night at midnight PT.

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