The 100 Most Iconic Beauty Products of All Time

Beauty may thrive on trends, but the most exciting products are the ones that artists, experts, and obsessives return to over and over again. What earns them such loyalty? They perform better than the versions that came before them, and in many cases created a dent in the beauty universe: YSL Beauty created the light-reflecting concealer; La Mer upped the bar on luxury face cream; Calvin Klein made genderless scent the norm. Every fragrance, formula, and shade here is a classic for a reason. Ahead, shop our list of the 100 most iconic beauty products of all time.

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