Snooki Opens Her Own Etsy Craft Store and It Seems to Be a Hit

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Reality TV star Snooki smiling in a black blazer
Reality TV star Snooki smiling in a black blazer

(Getty Images)

Reality TV star Nicole “Snooki” Polizzi is diving into the DIY world with a store on the online craft marketplace Etsy. But if you’re expecting delicate needlepoint creations or funky knitted hats, you obviously haven’t been watching enough “Jersey Shore" or "Snooki & JWoWW."

Instead of going the Martha Stewart or Gwyneth Paltrow route, Polizzi is sticking to housewares with spunky, heartfelt catchphrases, lots of little hearts, and at least one cringe-inducing grammatical error.

Nicole’s Craft Room opened with a collection of mugs, wine glasses, and vases with handwritten messages such as “Jesus Take the Wheel” and “Party Like the Jersey Shore.”

 

Homemade Snooki cup saying let jesus take the wheel
Homemade Snooki cup saying let jesus take the wheel

(Nicole’s Craft Room/Etsy)

“So excited to have finally opened up my own etsy store! Hope you guys enjoy my stuff, because I LOVE making everything offered here!” she wrote on the site when it launched. It now says she’s sold out of her initial run, so you may have to wait until the new year for that “Wine is like Pringles. Once you pop, you just can’t stop” glass. Thankfully, you can still buy her professionally made apparel (and tanning accessories) at the Snooki Shop.

 

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When Polizzi’s Instagram followers pointed out a slight problem with one mug reading, ”Your the JWoww to my Snooki,” Polizzi was happy to laugh it off.

"Notice I spelled it grammatically correct," she wrote in a followup Instagram photo of a revised version.

Could your middle-school niece or nephew crank out something just as good? Well, yes. But while you might have fewer grammatical issues, you just wouldn’t get that connection to C-List stardom.

It’s been a busy couple months for Polizzi. In addition to her Etsy venture, she married her longtime boyfriend Jionni LaValle last month, dished about why her former costars weren’t invited to the ceremony, and demonstrated her love of “The Great Gatsby.” She also gave birth to her second child, Giovanna, in September.

You can be sure this won’t be Polizzi’s last entrepreneurial venture. She sold her used Cadillac Escalade on eBay in 2011 for a tidy $15,000 profit. What’s next? A grammar book, perhaps?