We’re nearing that time of year again when the seasonal shift seems like the perfect excuse to switch up our beauty routines. And thanks to social media, we’re constantly flooded with the latest products that our favorite beauty influencers are obsessing over or that brands are teasing out.
With everyone from Benefit Cosmetics to Tom Ford Beauty unveiling their spring and summer makeup launches, there is a lot to choose from, and figuring out what to splurge on is the hardest part. We’ve focused on seven brands getting a ton of buzz on social media right now and the standout product from the upcoming collections. Trust us, you don’t want to miss this edit.