Ford Launches Huge Sale Despite Hot Market

For the first time since the great recession, Ford will launch a massive sale Tuesday offering deep discounts across its car and truck models, despite sales that have been running at their highest level in years.

The Ford “Friends and Neighbors” program running through Jan. 3 will offer discounts equal to those Ford gives suppliers and just slightly less generous than those for employees, according to a copy of the plan Ford sent to dealers that was obtained by Yahoo Autos. The discounts will run on all Ford cars and trucks with a few exceptions like the Shelby GT Mustang, and could slash up to $10,000 off the cost of some vehicles like high-end versions of the Ford F-Series pickups.