Bugatti sells 100 $2.4 million Chirons, sight unseen

What's crazier than buying a $2 million car? Buying a $2 million car that you haven't been able to see pictures of — let alone test-drive.

Bugatti said Monday that it will unveil its new hypercar, called the Chiron, at the Geneva Motor Show in March. Despite the fact that there are no official pictures of the car, and no one has been able to test-drive it, the company has already received 100 orders for the car.

That's especially impressive because while Bugatti has yet to announce a price, wealthy car collectors who have attended special preview events for the car tell CNBC that the sticker price for the Chiron will be $2.4 million. To order the car, buyers are required to put down a $200,000 deposit.

The sales are further proof that the very tippy top of car market — really the preserve of billionaires and near-billionaires — remains strong, despite the economic jitters around the world. It also suggests that parent VW (VOW3-DE)'s cost-cutting in the wake of the emissions scandal has not sidelined the costly but highly visible Chiron.

The Chiron is the successor to the Bugatti Veyron , which launched in 2005 and became the fastest production car on the planet, with the Super Sport version hitting a top speed of over 260 miles per hour with 1,200 horses. It sold out of its production run of 450 cars and the last version of the Veyron rolled off the production line this year.