Verizon announces an extensive deal with the NFL that will allow it to stream all games across Verizon-owned media properties, like Yahoo, on mobile phones—and not just to Verizon customers.
This year, Fanatics acquired Majestic, got investments from SoftBank, NFL, NFLPA, MLB, and NHL, and expanded internationally. It's our Yahoo Finance sports business of the year for 2017.
The rumored Disney acquisition of 21st Century Fox's entertainment assets may now include Fox's regional sports networks, though not FS1. Getting those RSNs would be huge for ESPN.
Suddenly, three mainstream financial exchanges are about to launch bitcoin futures. Here's why CME, Cboe, and Nasdaq are all rushing in.
2017 brought change to the daily fantasy sports business. DraftKings and FanDuel called off their merger, FanDuel's CEO left the company, and both companies have changed. Here's the industry outlook for 2018.
Shoe CEO Steve Madden has positive words for President Donald Trump, but said he did not like Trump's criticism of NFL player Colin Kaepernick.
In a survey just one month ago, 37% of people supported President Trump's continued commentary on the NFL player protests. Now, that support figure is down to 23%.
As the price of bitcoin soars and cryptocurrencies are the hottest topic in finance, Yahoo Finance gives you our list of the 11 biggest influencers in cryptocurrency right now.
ESPN is laying off at least 150 people this week from departments like studio production and digital content. The cuts come after ESPN cut more than 100 on-air personalities in April.
BTIG downgraded Square this week, crushing the stock, and said excitement over Square's bitcoin trial in its mobile app is "overdone." But BTIG may soon get proven wrong: the bitcoin trial is actually a big deal for both Square and bitcoin.
The athleisure space is overcrowded, with Lululemon, Athleta, Nike, Adidas, Amazon, and many small players, but demand is still higher than classic apparel; this trend is not going away.
CoinList, a new services company for initial coin offerings or ICOs, wants to add safety and compliance to the wild process of investing in a token sale.
Two weeks after Papa John's blamed NFL player protests for its flat sales, the company attempted a reversal. But in the current political climate, consumers aren't letting brands have it both ways.
The NFL has a "civil war" on its hands between Jerry Jones and Roger Goodell. It is yet another sign that football cannot escape the shadow of politics this year.
Daily fantasy sports companies have long insisted their games are not a form of betting, but a sports betting lawyer says that to people in Europe, it's clear that they are.
The US Supreme Court will hear the much-anticipated New Jersey sports betting case on December 4. A top lawyer for the NBA says that the league plans to lobby Congress for federal regulation of sports betting after the NJ case is resolved.
NFL tight end Rob Gronkowski says fantasy football has helped the NFL grow and reach new fans, but that it "does get annoying" for the players.
The CEO of Bridgestone Golf says that everyone in the golf world has to separate Trump the president from Trump the golf course owner.
Renowned venture capitalist Tim Draper is buying into initial coin offerings, despite the risks. He admits: "Safety is not in the ICO vocabulary."
Adidas brand sales grew 31% in the U.S. in the third quarter of 2017, continuing to gain on top dog Nike. U.S. CEO Mark King says it's because the brand keeps "getting hotter" in America.
The CEO of Bridgestone Golf says athlete endorsements don't have an impact — unless it's someone who transcends their sport, like Tiger Woods.
Michael Lewis, author of bestselling books like "The Big Short," "The Blind Side," and "Moneyball," says the next 'big short' could be the NFL.
MLB sponsorship spending hit a new high $892 million this season. This comes as the NFL, in contrast, is seeing its sponsors pull back amidst a TV ratings decline and political controversy.